Elements of Graph Design
| Author | : | |
| Rating | : | 4.46 (867 Votes) |
| Asin | : | 071672362X |
| Format Type | : | paperback |
| Number of Pages | : | 309 Pages |
| Publish Date | : | 0000-00-00 |
| Language | : | English |
DESCRIPTION:
Very informative book on pros and cons of design and presentation of information in graphic form The author, a professor of psychology, does a very good job of:(1) discussing how psychological insights into perception and cognition can be relevant to better understanding the theory and practice of presenting information in graphic form; and(2) showing how knowledge ab
Graphs and other visual displays of information have become a pervasive part of our environment. Unlike any other guide to designing graphs, it demonstrates clearly why certain graph formats and elements work better than others in specific situations. When read cover to cover or used as a hands-on working reference, it offers a wealth of advice on effectively conveying information visually.. In Elements of Graph Design , noted psychologist Stephen Kosslyn explains step-by-step how to create effective displays of quantitative data, with guidelines based on our current understanding of how the brain processes information. For those who prepare, use and interpret graphic data, Elements of Graph Design explores the crucial connections between the design, the data, and the reader